A young man and an elderly woman standing together in front of a colorful wall mural at St. George's Donuts that reads 'Make Life Sweet' with illustrations of donuts and sprinkles.

81% Reach & 194% Follower Increase

Our integrated approach grew St. George's Donuts' online presence, social media followers and community engagement, leading to increased sales and new retail store locations.

Key Improvements Made

Icon of a computer window with a pen tool used for graphic design or digital illustration.

Developed a modern and engaging website.

Icons representing social media engagement: a speech bubble, an upward arrow, a thumbs-up, a hashtag, a heart, all on a black background.

Set up social accounts and grew an engaged following from 1k to 7k+ followers.

White envelope icon on a black background.

Implemented and optimized email marketing campaigns to drive sales.

Icon of a medal or award ribbon with a crown symbol inside.

Evolved branding with fun and playful elements to differentiate and attract customers.

Icon of a magnifying glass with an upward trending arrow inside, representing growth or search analytics.

Improved local search visibility with improved SEO.

Icon of a ruler and pencil crossed inside a house outline, representing design or construction.

Led new store and remodel designs with branded interiors and an enhanced customer experience.

Icon of a computer monitor displaying a package or box and text lines, representing online shopping or package tracking.

Integrated a new online ordering system with Square POS for easy management of orders.

Created a loyalty program and promotions to incentivize repeat customers and improve return visits.

Challenge

St. George's Donuts, a local donut shop that’s over 50 years old, recognized the need to modernize its brand and expand its digital reach. Operating as a traditional "mom and pop" shop with minimal online presence, St. George's wanted to connect with new customers, enhance its brand identity, and establish a strong foundation for future growth.

Solution

We partnered with St. George's Donuts to implement a comprehensive, multifaceted approach, bringing their established shop into the 21st century offering online ordering and implementing a loyalty program to keep customers coming back.